Introducing our new tagline!
After a couple glasses of Beringer, 2000, from Napa everyone gets to read two posts by me in one night. So we had our infamous tagline…infamous? The ‘Diamonds are a trend’s best friend’ line. I’ll be honest…I liked it. I mean, I came up with it…catchy-catch phrases are always fun. But it’s a bit played out. Diamonds and simple vectored images of them are a bit played out you know? Played like an old Operation Ivy tape. So Virgil and I were walking through the lower east side of New York City a couple weeks ago…kind of yacking thru what this site really is. Good question!? What is this site?…its actually pretty simple. We all decided, Chuck, Virgil and myself that the site is just really ‘internet’. Of course, using ‘internet’ as an adjective. Our site is really, really internet. So we’d like to say good-bye to the old diamond referencing tagline…and usher in our new tagline…obviously this is huge, huge news…so the only natural reaction would be for you to link us up on your blog talking about our tagline change, ha. New tagline…
THE BRILLIANCE! Really internet.